Web design Archives - Randy Bascue UX Designer

HP Inc.

Randy — Mon, 26 Nov 2018 08:06:10 +0000

A journey to the single source of truthA massive corporation with silos upon silos of teams working on different interfaces for different forms of media: products, web stores, native applications, VR, AR, learning tools, and even different websites for countries and regions. A UI audit yielded an overwhelming amount of discrepancies. A design system needed to be created to unify ... Read More

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MMPA

Randy — Wed, 18 Jul 2018 05:14:27 +0000

I crafted the persona of Eric, a 36-year-old Line Manager at a milling facility. He's a third-generator millworker looking to expand his network and improve on his family's legacy. Eric was crafted from a synthesis of current members and a small social media use survey.

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Blastcap

Randy — Fri, 01 Jun 2018 00:23:24 +0000

Full disclosure: I was a partner at Blastcap, LLC. It started with an idea It wasn't long after graduation that two fresh graduates decided to run over to Portland and start their own visual marketing company. That company would slowly grow (growing pains included) and morph into a growth marketing company with a strong focus on user experience and retention. ... Read More

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Selmet Inc

Randy — Fri, 01 Jun 2018 00:16:56 +0000

Beyond the screen: employee retention Airplanes are incredibly intricate machines. I never cared how they worked, as long as I got from point A to point B in one piece. However, after working with Selmet, Inc. for a couple of years, I know way more than an average person should about airplane mechanics. So a corporate powerhouse with massive year-over-year ... Read More

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Terwilliger Plaza

Randy — Thu, 31 May 2018 22:40:24 +0000

The gistLocated in Southwest Portland, Oregon, Terwilliger Plaza is a bustling retirement community with rooftop gardens, active members, and a unique bounty of cuisine options. The demographic is predominately over 60 years old making this a fascinating project.Who again?It was essential to understand how people engage with Terwilliger online. How do they prefer navigating? What content is most attractive? What ... Read More

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Oregon Freeze Dry

Randy — Thu, 31 May 2018 22:35:25 +0000

No dull corporationOregon freeze dry is a freeze-dried product manufacturer in Albany, Oregon. After nearly half a century feeding hikers, soldiers, and astronauts they dove into refreshing their brand. The new brand would be modern, a little edgy, fun, and progressive. I wanted to capture that in the new design. The goalsOFD had two goals. Their primary goal: sell services. Their ... Read More

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Rip City Delivery

Randy — Mon, 23 Oct 2017 01:55:29 +0000

Portland's first cannabis courier serviceWhat's more exciting than entering a new burgeoning industry? How about a unique niche in a new burgeoning industry? Rip City Delivery fit that description. Being only days away from being the first licensed cannabis courier in Oregon, they were still the first on-demand cannabis delivery service. I was involved in this mere days after the ... Read More

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Oregon State Sheriffs’ Association

Randy — Fri, 28 Jul 2017 05:44:06 +0000

The problem The Oregon State Sheriffs' Association (OSSA) exists as a resource for the public to support their local law enforcement. As a nonprofit, their primary goal was to increase donations. Their secondary objective was to provide a platform for Sheriffs and law enforcement personnel to share information between departments. The foundation The OSSA had an outdated and highly fragmented WordPress ... Read More

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